LAHORE – Pakistani YouTuber Rajab Butt has come under criticism on social media after sharing a video of a food distribution initiative organised during Muharram.
The digital creator, who commands millions of followers across YouTube, Instagram and TikTok, recently distributed around 1,000 burgers among underprivileged people as part of a Niaz arrangement. The burgers were sourced from a restaurant owned by social media personality Momin Saqib.
Videos shared online showed the food being packaged and distributed by Butt and his associates. The footage quickly attracted attention on social media, where users debated the nature and presentation of the initiative.
While some appreciated the charitable effort, many critics questioned whether the event was being used for promotional purposes. Several users argued that the money could have been directed towards other forms of welfare, including medical assistance for those in need.
Others suggested that the inclusion of a well-known restaurant and the extensive coverage of the activity gave the impression of a marketing campaign rather than a purely charitable undertaking.
A number of comments also criticised the public display of the initiative, with users debating whether acts of charity should be documented and shared on social media platforms.
The discussion has generated significant engagement online, adding to the list of controversies that have frequently surrounded the popular content creator. Rajab Butt has not publicly responded to the criticism at the time of writing.