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Shan Foods helps fight hunger during the Coronavirus crisis in Pakistan

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KARACHI – One of the leaders in the spice industry, Shan Foods has come forward to help fight hunger during the coronavirus crisis.

As the pandemic began to grip the country, Shan Foods, stepped up its efforts and began diverting all its resources towards providing support to daily wage workers. To assist it in its efforts, the company has partnered up with the United Nations Association of Pakistan (UNAP), JDC, the Orange Tree Foundation, and Hum Network, who are distributing ration packs to deserving families.

Maria Rashdi, Senior Marketing Communications & Ecommerce Manager, Shan Foods, talking about the recent situation in the country said, “Shan Foods, as a Pakistan born company, has always cared about the people of the country. The coronavirus pandemic has caught us all off guard, leaving a significant number of daily wage workers in dire situations. We are pleased to announce our partnership with UNAP, JDC, HUM Television Network, Orange Tree Foundation, and independent philanthropists, who are working to collect rations by identifying the right people to whom these resources need to be distributed.”

Sheikh Adil Hussain, General Manager Marketing, Shan Foods, added: “As soon as we became aware of the problems that would arise due to the lockdown, it was a no brainer for us, as a company and as a brand, to divert our efforts to helping those in need. A companywide decision was taken to reallocate our resources, on a national and international level, to immediately begin working on finding organizations to partner up with. We have not only found local organizations to join hands with but as a global brand we have also identified multiple food banks in North America and the Middle East through whom we’re providing support at an international level.”

At a time when the world is facing an unprecedented crisis, Shan Foods as a global brand is furthering its commitment towards caring for people. By distributing thousands of products through UNAP, JDC, HUM Network and the Orange Tree Foundation, as well as, raising awareness about the virus through its own social media platforms; the company aims to ensure that everyone comes out of this pandemic safely.

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Zong Special Bundles for Hajj Pilgrims

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ISLAMABAD – Zong, Pakistan’s leading technology service enterprise, has launched customized bundles for the 2026 Hajj pilgrimage, aimed at ensuring seamless connectivity and uninterrupted communication for pilgrims throughout their sacred journey.

Zong ensures continuity through international roaming services, allowing pilgrims to continue using their existing Pakistan number while staying connected on Zong’s own network. With instant connectivity upon arrival at the airport, users can access communication services immediately and share important updates and cherished moments without disruption throughout their journey.

A key highlight of these bundles is seamless WhatsApp-based communication in Saudi Arabia, enabling pilgrims to stay connected with family and loved ones on their existing Zong number without any additional setup.

The bundle portfolio features the Saudi Arabia IR WhatsApp Offer (1 GB for PKR 1,374), Mini Hajj Bundle (2 GB, 10 mins, 10 SMS for PKR 1,500), and the Super Hajj Bundle (5 GB, 20 mins, 50 SMS for PKR 3,000). For higher-usage customers, the Mega Hajj Bundle provides 10 GB of data, an additional 2 GB for WhatsApp, 60 minutes, and 60 SMS for PKR 5,500. All bundles are valid for 30 days, ensuring reliable, convenient and uninterrupted communication throughout the pilgrimage.

Khurram Ishaq, Head of International Business, Zong, stated: “Supporting Pakistan’s pilgrims is a responsibility we hold close to our hearts. We’ve moved beyond standard offerings to design truly personalized bundles that reflect how families communicate today.

By prioritizing seamless, high-speed access for the apps pilgrims rely on most, such as WhatsApp, we are addressing the modern traveler’s need for convenience and peace of mind. We are proud to serve as the bridge that keeps our customers connected to home, allowing them to remain fully focused on this journey of a lifetime.”

Zong users can conveniently subscribe to these special bundles through the Zong website, My Zong App, or by dialing 310.

Through these specially curated offerings, Zong continues to drive Pakistan’s digital transformation agenda through innovative solutions and services, ensuring uninterrupted communication and a seamless experience for pilgrims.

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itel Energy showcases AI-powered solar solutions at Lahore expo

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LAHORE – itel Energy concluded its participation as a diamond sponsor at the Lahore Solar Expo 2026 on April 22, presenting a range of renewable energy solutions aimed at strengthening Pakistan’s energy resilience.

The three-day exhibition attracted industry professionals and technology enthusiasts, with the company using the platform to introduce its latest innovations in solar and energy storage technologies.

A key highlight of the showcase was the Sparta Series hybrid inverter, featuring an AI-based optimisation system branded as SmartGo AI. According to the company, the system monitors weather patterns and adjusts battery usage automatically to maintain uninterrupted power supply during adverse conditions.

itel Energy also presented its Power Series portable energy solutions, which it said are equipped with Grade A lithium iron phosphate (LiFePO4) cells designed to ensure durability and a lifespan of up to 10 years.

In addition, the company demonstrated its commercial and industrial (C&I) energy systems, including the IPX-51314SPT battery solution. The system is designed to support scalable energy storage, allowing businesses to expand backup capacity up to 768kWh.

Speaking at the event, itel Energy Vice-President Eason Duan said the company’s “Power Up Pakistan” initiative focuses on providing reliable and intelligent energy solutions to households and industries.

The company said its participation in the expo reflects a broader commitment to promoting sustainable energy adoption and supporting the country’s transition towards cleaner power sources.

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Saad Ali Qureshi launches USPBA Pakistan chapter to promote trade and investment

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LAHORE – The US–Pakistan Business Alliance (USPBA) was successfully launched under Chairman Saad Ali Qureshi, COO of Rustum Associates and Dynamic Constructors. This marks a key advancement in boosting bilateral trade, investment, and economic collaboration between Pakistan and the United States.

The newly formed alliance aims to create a dynamic platform that connects entrepreneurs, investors, industry leaders, and professionals from both countries. By fostering collaboration and building strategic partnerships, the alliance seeks to unlock new opportunities for trade expansion, innovation, and sustainable economic growth.
Addressing the launch ceremony, Chairman Saad Ali Qureshi emphasized the importance of stronger economic ties between Pakistan and the United States. He stated that the US–Pakistan Business Alliance will play a vital role in bridging the gap between the business communities of both nations and facilitating meaningful partnerships.

“The establishment of the US–Pakistan Business Alliance is a major milestone in strengthening commercial relations between Pakistan and the United States. Our mission is to empower entrepreneurs, promote investment opportunities, and create a supportive platform where businesses from both countries can collaborate and grow together,” said Saad Ali Qureshi.

He further added that the alliance will focus on encouraging cross-border investments, supporting startups and emerging businesses, and promoting innovation across various sectors, including technology, manufacturing, trade, and services.

The alliance also plans to organize international business forums, networking events, trade delegations, and policy dialogues aimed at bringing together business leaders, policymakers, and investors. These initiatives will help facilitate knowledge exchange, strengthen economic partnerships, and promote mutual understanding between the private sectors of both countries.

Business leaders, entrepreneurs, and stakeholders welcomed the launch of the alliance and expressed optimism that the platform will open new avenues for cooperation and create long-term opportunities for trade and investment. They noted that such initiatives are essential for building stronger economic bridges and enhancing global business connectivity.

The launch of the US–Pakistan Business Alliance is being viewed as a positive and forward-looking development that will contribute to the expansion of bilateral trade, encourage foreign investment, and strengthen long-term economic collaboration between Pakistan and the United States.

Through its initiatives and partnerships, the alliance aims to become a key platform for promoting business growth, supporting economic diplomacy, and fostering stronger commercial ties between the two nations.

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