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Sonraj Group honors its legacy while shaping the future of luxury in Pakistan

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3 months ago

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KARACHI – Sonraj Group, Pakistan’s premier luxury retail and watchmaking house, hosted its third annual year-end breakfast in Karachi, uniting team members from across the country, former colleagues, senior business professionals, banking sector members, industry partners, and distinguished guests.

The official event celebrating a year of transformation, revival, and renewed commitment to the values that define Sonraj commenced with the recitation of the Holy Quran, followed by the national anthem. Renowned showbiz personality Mr. Behroze Sabzwari formally opened the proceedings by introducing Sonraj’s Chief Executive Officer, Mr. Rameez Sattar, and spoke about their decades-long association while commending Sonraj’s remarkable journey.

He highlighted the company’s resilience, strong teamwork, and the respect it commands both locally and internationally. He also acknowledged Sonraj’s role in bringing leading global watch brands to Pakistan while maintaining credibility, consistency, and ethical standards through challenging times. Mr. Sabzwari concluded his remarks by inviting Mr. Rameez Sattar to the stage, describing him as the driving force behind Sonraj’s journey and success, prompting a standing ovation from the audience.

In his keynote address, Mr. Rameez Sattar reflected on Sonraj’s evolution, rooted in the vision of its founder and his father, Mr. Abdul Sattar Memon. He emphasized the company’s commitment to trust, ethics, craftsmanship, and long-term relationships.

He spoke about Sonraj’s growth from a single-person operation into a professionally managed family enterprise, supported by strong leadership across retail, distribution, human resources, marketing, and creative functions. He acknowledged the contributions of his brother Shakeeb Sattar, his sons Arbaaz and Maaz, and long-time associates including Umair Abbasi, Raman Sidhu, Tommy Lau, Mark Izatt, and Pir Ijlal.

Highlighting key milestones from the past year, Mr. Sattar shared updates on the launch of Sonraj’s luxury promenade at Dolmen Mall Karachi, the expansion of Gharyal.com, and the development of new verticals across watches, fragrances, eyewear, and pre-owned timepieces.

He also underscored Sonraj’s continued focus on youth training and skills development, including the revival of professional watchmaking heritage in Pakistan through Sonraj’s internal training center, led by experts including Aslam Sultan, Amjad Sahib, and Arif Sahib, as well as the training of the country’s first female watchmaker of the present time, Saira Akram.

“Sonraj is not just a company – it is a legacy,” expressed Mr. Rameez Sattar, “with our brands, our youth initiatives, our revival of professional watchmaking, and our new projects, we are laying the foundation for a future where Pakistan stands proudly in the global luxury industry. From day one, Sonraj has remained firmly committed to representing only those brands for which it holds official authorization – a principle that reflects our unwavering focus on trust, transparency, and long-term credibility.”

Lastly, Mr. Sattar highlighted his deep emotional connection to Karachi, emphasizing the belief that the city’s heritage is one of its greatest assets, and that is the reason Sonraj is now developing a heritage site on Zaibunnisa Street into a concept store, a project of profound personal significance that represents a return to the company’s roots and a reconnection with the true spirit of Saddar through culture, memory, art, and craftsmanship.

He expressed hope that the space will help revive the essence of Karachi as it once was – familiar, honest, and human – serving as a place where history and luxury meet, standing as a tribute to the city and to the values that define Sonraj.

Speaking on the occasion, Sonraj’s Creative Director, Mr. Hasnain Lehri, talked about Sonraj’s global recognition and standing as the strength of its teams, and the company’s commitment to inclusion, particularly the increasing participation of women across sales and creative roles. He credited the leadership’s hands-on approach for fostering a culture that continues to nurture talent and ambition.

Sonraj Group recognized its star team members and partners for their contributions and awarded them during the event for being an integral part of their journey. The event concluded with remarks from Chief Operating Officer Mr. Ali Naveed Akbar, who outlined Sonraj’s future direction, emphasizing the responsibility of safeguarding the company’s legacy while building careers, skills, and pride through ethical business practices.

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CBD Punjab fast-tracks major projects as CEO orders swift completion

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2 days ago

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March 9, 2026

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LAHORE – Imran Amin, CEO of CBD Punjab, led a high-level review meeting to evaluate the progress of key development projects.During the session, the CEO emphasised the need to speed up work across all sites, insisting that each project must be finished on time without compromising on top-tier construction standards.

The meeting was attended by Executive Director Technical Riaz Hussain, Director Project Management Asif Iqbal, Director Construction Asif Babar, and Director Architecture & Planning Sameer Aftab Sial, along with senior officials from NESPAK and representatives of the relevant contracting firms.

During the session, the CEO of CBD Punjab was briefed on the final finishing stages of CBD Vertex, the ongoing development of CBD Walk, and the development of the extensive green area within NSIT City.

Addressing the participants, CEO of CBD Punjab Imran Amin highlighted that CBD Walk is poised to transform Lahore’s retail and fine-dining landscape, emerging as a landmark commercial destination in the city. He reiterated CBD Punjab’s commitment to handing over the project to investors within the agreed timeframe, ensuring a significant boost to Punjab’s commercial infrastructure.

The CEO of CBD Punjab, Imran Amin, also directed that the 55.9-acre green area within NSIT City be developed as a state-of-the-art urban green facility, fully aligned with modern environmental and sustainability standards. He emphasized that the project reflects CBD Punjab’s vision for environmentally responsible urban development and the creation of sustainable public spaces.

The meeting concluded with instructions to ensure strict quality control while maintaining momentum so that all ongoing initiatives are completed without delay for the benefit of citizens and the regional economy

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realme celebrates the holy month with “Craft Your Ramadan” creative workshops

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3 weeks ago

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February 18, 2026

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LAHORE – As Ramadan approaches, a season of togetherness and shared moments, realme is introducing a vibrant, youth-focused community initiative designed to add creativity and color to the month. Titled “Craft Your Ramadan,” the experience invites individuals and families to customize their Ramadan vibe through hands-on DIY workshops in an energetic in-store setting.

Taking place every weekend throughout Ramadan from 4 pm to 11 pm at Dolmen Mall Lahore, the campaign transforms the retail space into an interactive, creative hub instead of a traditional retail setup. Blending art, personalization, and technology, the initiative encourages participants to customize realme smartphone back covers in a fun, Iftar-ready environment inspired by self-expression and youthful energy.

With “Craft Your Ramadan,” realme moves beyond the usual store experience to create an engaging, workshop-style creative zone. The space will feature art stations, creative materials, Ramadan-themed design elements, and a lively ambiance that inspires imagination. Participants can paint, decorate, and personalize smartphone back covers with patterns, crescent motifs, calligraphy-inspired designs, and colorful embellishments. Guided by local influencers and creative facilitators, each session is designed to be interactive, social, and beginner-friendly, perfect for young creators and families looking to express their style.

Alongside the workshops, participants can enter daily lucky draws throughout the campaign. The celebration will culminate in a Grand Draw, where lucky winners will receive exciting prizes, including realme Buds and the latest realme C85 series smartphone. The inclusion of the realme C85 series as the Grand Draw prize adds a strong tech highlight to the creative experience, making it both expressive and rewarding.

Make this Ramadan more colorful and creative by joining “Craft Your Ramadan” every weekend, Friday, Saturday, and Sunday, at Dolmen Mall Lahore. Visitors can walk into the realme outlet, register on-site for the DIY workshop, complete their customized design, and instantly enter the lucky draw for a chance to win exciting prizes. To stay updated on timings, activities, and announcements, follow realme Pakistan on social media and be part of the celebration.

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Din Properties showcases united business park SEZ at PSIE ’26

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4 weeks ago

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February 13, 2026

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LAHORE – Din Properties marked a strong and impactful opening day at the Pakistan Sundar International Expo(PSIE’26) as the Platinum Sponsor, presenting its flagship project, the United Business Park (SEZ) within the Special Economic Zone.

The opening day witnessed significant engagement at the United Business Park booth, attracting industrialists, investors, exporters, and key business stakeholders who explored the project’s development framework, infrastructure planning, and long-term investment potential. The strong footfall and detailed discussions reflected growing interest in structured and compliant industrial development within Sundar Industrial Estate.

A key milestone during the expo was the official inauguration of United Business Park SEZ by the Minister for Industries, Chaudhry Shafay, reinforcing institutional support for organised industrial growth and investment facilitation in the region. The booth also welcomed prominent business leaders, including SM Tanveer, SM Imran, SM Nabeel, and SM Irfan, demonstrating confidence from the industrial community in the vision and direction of the project.

Developed by Din Properties, United Business Park is a strategically planned Special Economic Zone designed to provide a modern, compliant, and investment-ready industrial environment. The project offers planned industrial and commercial plots with organised zoning for manufacturing, warehousing, and support services, along with a wide internal road network suitable for heavy transport. It features dedicated utilities infrastructure, including electricity, gas, water, and sewerage, secure gated premises with controlled access, and a prime location within Sundar Industrial Estate with strong connectivity to major industrial corridors.

United Business Park SEZ is positioned to facilitate sustainable industrial expansion, attract domestic and international investment, generate employment opportunities, and contribute to long-term economic growth. Through its Platinum Sponsorship at PSIE ’26, Din Properties reaffirmed its commitment to advancing structured industrial development and strengthening Pakistan’s industrial landscape.

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